E-commerce · Brand · 2025
Nordic Atelier
A quiet luxury storefront for a Scandinavian design house — editorial pacing, tactile product storytelling, and checkout that disappears into the experience.
Overview
Nordic Atelier needed a storefront that felt as considered as their furniture. We rebuilt the brand site around editorial storytelling: large material studies, restrained motion, and a checkout flow designed to stay invisible until the moment of purchase. Performance was treated as a design constraint — sub-second LCP on product pages without sacrificing imagery.
Outcomes
- +142% conversion
- 0.9s LCP
- Awwwards nominee
Services